 | The technology behind Log Savvy is a massively scalable data analysis system that integrates information from databases, log files, Web services and more into one seamless interface. Log Savvy is optimized for querying large, continuously updated archives of event data. While Log Savvy technology innovation is focused on the ‘back end analysis’ of handling and correlating the data, reports can be created using standard SQL reporting tools such as Microsoft Excel, Crystal Reports, and open source software. No code needs to be written, rather only queries, so that marketing and business users can generate and update their own reports. An extensive library of social network and revenue optimization queries are included and continuing to be added as the service grows. With Log Savvy, huge volumes of data can easily and quickly be analyzed without the delay and hassle of RDBMS’s and data warehousing, at 100-1,000x faster query speeds. The results are constantly updated as new data ‘comes in’. The core technology is a Microbatch™ Rules Engine which keeps a repository of data source schemas, source locations, processing histories, and queries. By intelligently analyzing what data source has changed, what processing has already been done and what queries need to be run, Log Savvy breaks down complex questions that can be run across the processing cluster. The rules engine will find where the data is to perform the minimum processing necessary with no manual loading, load balancing or coding required. Log Savvy Features include: • Massively scalable log/event data query processing cluster • Microbatch™ Rules Engine for breaking down large queries into smaller, parallel jobs that minimize processing • Source Designer™ tracks source schema changes • Custom Log Power™ query functions for fast complex behavioral analysis • SQL, ODBC/JDBC interfaces • Logs continuously extracted, compressed, grouped, indexed • Built-in data redundancy
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